
So, imagine my surprise when Pantone selected a similar color for the "Color of the Year 2008." Blue Iris, they call it, as it clearly strattles between blue and purple just like the Tundra.
Frankly, I didn't know they had such a thing as a "color of the year." Let that be an inspiration to all of your marketers that wish to claim thought leadership and get some free publicity...issue a press release that sounds like news!